Jason Swenk runs a unique consultancy helping marketing agency owners grow their agencies faster. He is the resource he wish he had when he started his agency. Jason currently hosts two podcasts: The Smart Agency Master Class Podcast sharing strategies and stories from real agency owners and SwenkToday which is a weekly show that documents how you can grow your digital agency. Early on Jason decided to quit his day job and launch a digital marketing agency that grew to a multi-million dollar operation, 100 staff, and they worked with brands from AT&T, Hitachi, and Lotus Cars. After 12 years of growth, he sold the agency in 2012.
Here’s a glimpse of what you’ll learn:
- [2:55] Jeremy introduces his guest, Jason Swenk.
- [4:50] Why did Jason start his podcast?
- [6:40] Horror stories from working with clients.
- [8:40] Tips from Jason’s exit from his agency.
In this episode…
How do you expand your reach and positively influence more people? Should you learn how to become a world-class public speaker, or is there another way? On this episode of Inspired Insider, you’ll hear from business leader and entrepreneur Jason Swenk. After years running his own marketing agency, Jason decided it was time to expand his reach. In his conversation with Jeremy, Jason opens up about why he started his podcast; lessons learned the hard way, tips from exiting his business, and much more. Don’t miss a minute of this fascinating episode featuring Jason’s story!
If you wanted to take a valuable message and share it with a lot of people, how would you do it? Would you try to make a viral video? How about a commercial during the Super Bowl? Where would creating a podcast fall on your list? For many business leaders, podcasting is an afterthought if it is a thought at all. Thankfully there are forward-leaning leaders like Jason Swenk who realized that podcasting and videos are the waves of the future! You can learn more about the amazing podcasts that Jason’s hosts by visiting the link to his website in the resources section at the end of this post.
What is one of the hardest lessons you’ve learned in your business career? Did you learn from an early point in your career how much first impressions matter? What about delivering on your promises? One of the early lessons Jason and his team learned was to make sure to get payment before beginning work for clients. Unfortunately, they invested a lot of time and resources into a big project for one client only to never receive payment for the work after they delivered it. Don’t let that same mistake happen for you! What lessons can you take away from Jason’s story?
Resources Mentioned on this episode
Rise25’s mission is to connect you with your best referral partners and customers. We connect you with strategic partnerships through our done for you podcast solution which is the best thing I have done for my business. Our Done for you Podcast service – We help your company completely run and launch your own podcast and make sure you get ROI from it. We distribute your show across more than 11 different channels (spotify, google play, itunes, and many more) including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo’s of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner, podcasting has led to relationships with countless customers and referral partners. The most important piece that most are missing is the right strategy and we make sure our clients get ROI so it becomes one of the most valuable parts of your strategic partnerships. Since this requires a lot of humans (we have operations, developers, writers, audio editors, video editors) to do the work we have limited bandwidth and only want to work with the right company. If using a podcast for strategic partnerships, content marketing, and increasing clients and referrals sounds interesting to you go to www.Rise25.com and contact us or email support (at) rise25.com. If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com. Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran. For larger conferences and software companies we have done an onsite podcast booth and created a years worth of content in just a few days. So if you are holding an event or your company will be having a booth at an event let us know. Check out Rise25.com and also some see some examples of our VIP Events below. Our Done for you VIP Events – We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers. It may or may not involve Elvis costumes – See video Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company’s plate. Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few.Sponsor for this episode
